2025 PINTEREST AUTOMATION REVIEW

Pinterest Automation Tools 15 Platforms Reviewed

We tested 15 Pinterest automation tools including BlogToPin, Tailwind, Buffer, and Canva. Find out which platforms actually automate your Pinterest work vs just let you schedule posts manually.

498M+

Pinterest Users Worldwide

85%

Made Purchase from Pinterest

3.8x

More Likely to Buy

15

Automation Tools Reviewed

15 Pinterest Automation Tools Tested

Real reviews of Pinterest automation platforms. Some actually automate pin creation and posting. Others just schedule what you manually upload. We tested them all so you know what's worth paying for.

Tailwind

Established Pinterest Scheduler

4.8/5.0
100K+ Users

Well-known Pinterest automation tool with SmartSchedule feature and community networking. Solid for scheduling but you still upload pins manually - doesn't create them for you like BlogToPin does.

From $24.99/month
Free plan available

What Works

  • SmartSchedule timing
  • Community sharing features
  • Works on multiple platforms
  • Good analytics
  • Browser extension

What Doesn't

  • No automatic pin creation
  • Pricey
  • Complex interface
  • Manual uploads required

Best For:

Multi-platform UsersEstablished BrandsTeams

Full Review

Tailwind has been around in the Pinterest automation space for years. Their SmartSchedule feature analyzes when your audience is active and posts accordingly. They also have Tailwind Communities where you can share content with others in your niche. The browser extension lets you save pins while browsing. Where Tailwind falls short on automation is pin creation - you have to make every pin yourself, then upload it to Tailwind to schedule. There's no connection to your website or blog to automatically generate pins. The interface can get confusing with all its features. It's pricier than some alternatives too. Good for scheduling and community features, but true automation isn't there.

Main Features
  • SmartSchedule
  • Communities
  • Analytics
  • Multi-platform
Works With
  • Instagram
  • Facebook
  • Shopify
  • Pinterest
Support

Email and chat

Buffer

Simple Social Scheduler

4.2/5.0
120K+ Users

Basic Pinterest automation tool with clean interface. Good for scheduling posts across social media but Pinterest features are minimal. No automatic pin creation or advanced Pinterest-specific automation.

From $6/channel/month
Free plan available

What Works

  • Easy to use
  • Affordable
  • Team features
  • Multi-platform
  • Browser extension

What Doesn't

  • Very basic Pinterest features
  • No pin creation
  • No automation
  • Limited analytics

Best For:

Small TeamsBeginnersMulti-platform

Full Review

Buffer keeps things simple, which is good and bad. It's easy to use for basic Pinterest scheduling alongside other social networks. You can schedule pins, see basic stats, and collaborate with team members. That's about it though. There's no automation for actually creating pins - you make them elsewhere then upload to Buffer. No smart board matching, no SEO tools, no connection to your website. Analytics are surface-level. It's cheap and straightforward, but if you want real Pinterest automation beyond just scheduling posts, Buffer isn't it. Better as part of a multi-platform social media strategy than as a dedicated Pinterest automation solution.

Main Features
  • Basic scheduling
  • Team collaboration
  • Simple interface
  • Multi-platform
Works With
  • Facebook
  • Instagram
  • Twitter
  • LinkedIn
Support

Email support

Later

Visual Planning Tool

4.3/5.0
80K+ Users

Pinterest automation tool built for Instagram that added Pinterest support. Visual calendar is nice but Pinterest is clearly secondary. You're manually creating and uploading every single pin.

From $25/month
Free plan available

What Works

  • Visual calendar
  • Instagram features
  • Media library
  • Link in Bio
  • Multi-platform

What Doesn't

  • Pinterest is secondary
  • No automation
  • Manual pin creation
  • Instagram-focused

Best For:

Instagram UsersVisual PlannersMulti-platform

Full Review

Later started as an Instagram tool and it shows. The visual drag-and-drop calendar works great for Instagram but doesn't help much for Pinterest automation. Their Link in Bio feature is Instagram-focused. For Pinterest, you're doing everything manually - make pins in another tool, upload them one by one to Later, schedule them. No automation for pin creation, no connection to your website, no Pinterest SEO tools. The analytics focus on Instagram metrics. If you're heavy into Instagram and want to add basic Pinterest scheduling as an afterthought, Later works. But for serious Pinterest automation, you need something built specifically for Pinterest.

Main Features
  • Visual calendar
  • Instagram focus
  • Media library
  • Link tool
Works With
  • Instagram
  • Facebook
  • Twitter
  • TikTok
Support

Email support

Planoly

Instagram Grid Planner

4.2/5.0
60K+ Users

Another Instagram-first Pinterest automation tool. Grid planning works well for Instagram but offers almost nothing for Pinterest automation. Every pin needs manual work.

From $13/month
Free plan available

What Works

  • Instagram grid planning
  • Link in Bio
  • Hashtag tools
  • Story scheduling
  • Mobile app

What Doesn't

  • Instagram-only focus
  • Minimal Pinterest features
  • No automation
  • Manual process

Best For:

Instagram InfluencersVisual BrandsMobile Users

Full Review

Planoly is all about Instagram - grid previews, story scheduling, Link in Bio tools for shopping. Pinterest got tacked on but with minimal functionality. The mobile-first design makes sense for Instagram but doesn't match how Pinterest creators actually work. You're manually designing every pin, uploading it, and scheduling. No website integration, no automated pin generation, no smart board selection. The hashtag tools are Instagram-specific. If you're running an Instagram account and want to occasionally post to Pinterest, fine. But calling this Pinterest automation is a stretch - it's basic scheduling at best.

Main Features
  • Grid preview
  • Link in Bio
  • Story tools
  • Mobile-first
Works With
  • Instagram
  • Facebook
  • Twitter
Support

Email support

Hootsuite

Enterprise Social Platform

4.2/5.0
200K+ Users

Big enterprise Pinterest automation tool with Pinterest included. Expensive and complicated. Treats Pinterest like any social network, missing what makes it unique. No real automation.

From $99/month
30-day trial

What Works

  • Enterprise features
  • Team workflows
  • Many accounts
  • Approval systems
  • All platforms

What Doesn't

  • Very expensive
  • No Pinterest automation
  • Overly complex
  • Generic approach

Best For:

Large CompaniesMulti-brandEnterprise

Full Review

Hootsuite targets big companies managing lots of social accounts. Pinterest is just one of many channels they handle. The platform has tons of features for team workflows, approval processes, and monitoring. But for Pinterest automation specifically? It's weak. No automatic pin creation, no blog integration, no Pinterest-specific SEO. You're paying enterprise prices for basic scheduling. The interface is overwhelming. Unless you're a huge company that needs to manage 20+ social accounts with complex approval chains, Hootsuite is overkill and underdelivers on Pinterest automation.

Main Features
  • Enterprise workflows
  • Team management
  • Multi-platform
  • Monitoring
Works With
  • All major platforms
  • CRM
  • Marketing tools
Support

24/7 enterprise support

Canva

Design Tool with Scheduling

4.7/5.0
1M+ Users

Popular design tool that added Pinterest scheduling. Great for making individual pins but requires manual work for everything. Not really a Pinterest automation tool - more a design tool with basic scheduling.

From $15/month (Pro)
Free version available

What Works

  • Huge template library
  • Easy design interface
  • Brand kits
  • Stock photos
  • Basic scheduling

What Doesn't

  • Completely manual
  • No automation
  • No website connection
  • Time-consuming

Best For:

DesignersOne-off PinsVisual Content

Full Review

Canva is awesome for designing pins with its templates and drag-and-drop editor. They recently added scheduling so you can post directly to Pinterest. But it's still completely manual - design each pin one by one, schedule each one individually. No automation for creating multiple pin variations from your content. No website connection. No board intelligence. No SEO optimization help beyond what you manually type. For creating one-off beautiful pins, Canva is perfect. For automating your Pinterest marketing at scale, it's not the answer. You end up spending hours in the design tool instead of having pins created automatically.

Main Features
  • Design templates
  • Drag-and-drop
  • Brand kits
  • Stock library
Works With
  • Pinterest
  • Instagram
  • Facebook
Support

Email and tutorials

SocialPilot

Agency Management Tool

4.3/5.0
40K+ Users

Pinterest automation tool aimed at agencies managing multiple clients. Bulk scheduling helps but there's no automatic pin creation. Still manually uploading everything.

From $30/month
14-day trial

What Works

  • Multi-client management
  • Bulk scheduling
  • White-label reports
  • Team features
  • Client dashboards

What Doesn't

  • No pin automation
  • Manual creation
  • Basic Pinterest features
  • Limited optimization

Best For:

AgenciesConsultantsMulti-client

Full Review

SocialPilot works for agencies juggling many client accounts. You get bulk scheduling, white-label reports, client dashboards, and team features. But the Pinterest automation is lacking. Every pin gets created manually outside the tool, then bulk uploaded to schedule. No automatic generation from websites, no smart board matching, no SEO automation. The analytics are basic. It's really a scheduling and client management tool that happens to support Pinterest, not a true Pinterest automation platform. Agencies might use it for organization, but the actual Pinterest work is still manual.

Main Features
  • Client management
  • Bulk operations
  • White-label
  • Team features
Works With
  • Facebook
  • Twitter
  • LinkedIn
  • Instagram
Support

Email support

PicMonkey

Photo Editing Tool

4.4/5.0
50K+ Users

Photo editor with Pinterest templates. Useful for touching up images but not a Pinterest automation tool at all. Design each pin manually with no scheduling or posting built in.

From $8/month
7-day trial

What Works

  • Photo editing
  • Pinterest templates
  • Easy interface
  • Filters and effects
  • Text tools

What Doesn't

  • No automation
  • No scheduling
  • No Pinterest connection
  • Design only

Best For:

Photo EditorsImage Touch-upsDesign Work

Full Review

PicMonkey is a photo editor that happens to have Pinterest pin templates. You can edit photos, add text, use filters, and design pins. Then you export them and upload to Pinterest manually or through another tool. There's no automation, no scheduling, no Pinterest integration, no analytics. It's purely for design work. If you need to edit product photos or touch up images before using them in pins, PicMonkey works. But calling it a Pinterest automation tool is inaccurate - it's just a photo editor with Pinterest-sized templates.

Main Features
  • Photo editing
  • Templates
  • Effects
  • Text tools
Works With
  • None
Support

Email support

CoSchedule

Marketing Calendar

4.3/5.0
35K+ Users

Big marketing calendar with Pinterest as one feature. Powerful for overall marketing but Pinterest automation is basic. ReQueue feature adds some automation for refilling schedule gaps.

From $39/month
14-day trial

What Works

  • Marketing calendar
  • ReQueue automation
  • Team planning
  • Multi-channel
  • Editorial features

What Doesn't

  • Generic Pinterest features
  • No pin automation
  • Expensive for Pinterest alone
  • Complex

Best For:

Marketing TeamsMulti-channelCampaign Planning

Full Review

CoSchedule is built for coordinating entire marketing campaigns across channels. Pinterest is one small piece. The marketing calendar helps plan everything in one place. The ReQueue feature automatically refills scheduling gaps with old content, which provides some automation. But for Pinterest specifically, you're manually creating pins and uploading them. No automatic generation from your site, no smart board selection, no Pinterest SEO tools. It's expensive if all you need is Pinterest automation. Better for marketing teams running multi-channel campaigns who need Pinterest as one component.

Main Features
  • Marketing calendar
  • ReQueue
  • Team tools
  • Multi-platform
Works With
  • WordPress
  • Facebook
  • Twitter
  • Instagram
Support

Email and chat

Pinterest Analytics

Native Pinterest Stats

4.2/5.0
All Pinterest Business accounts Users

Free analytics from Pinterest itself. Shows basic metrics but zero automation - it's just data. No scheduling, no pin creation, nothing automated.

Free
Always free

What Works

  • Free
  • Native data
  • Basic metrics
  • Demographics
  • Simple

What Doesn't

  • No automation
  • Very basic
  • No action features
  • Just reports

Best For:

Budget UsersBasic MonitoringBeginners

Full Review

Pinterest Analytics is the free dashboard Pinterest provides to business accounts. You see impressions, saves, clicks, and basic audience demographics. That's it. There's no automation of any kind - no scheduling, no pin creation, nothing. It tells you what happened but doesn't help you do anything. For understanding your Pinterest performance at a basic level, it's fine and free. But it's not a Pinterest automation tool whatsoever. You still need other tools to actually create content, schedule posts, and optimize your strategy.

Main Features
  • Impressions
  • Saves tracking
  • Click data
  • Demographics
Works With
  • Pinterest only
Support

Pinterest help

Sprout Social

Enterprise Social Suite

4.3/5.0
30K+ Users

High-end Pinterest automation tool for enterprises. Social listening and monitoring focus. Extremely expensive with no Pinterest-specific automation features.

From $249/user/month
30-day trial

What Works

  • Social listening
  • Enterprise analytics
  • CRM integration
  • Team management
  • Monitoring tools

What Doesn't

  • Insanely expensive
  • No Pinterest automation
  • Overkill
  • Complex

Best For:

Fortune 500Massive BudgetsEnterprise

Full Review

Sprout Social costs a fortune and targets giant companies. They focus on social listening, monitoring brand mentions, and managing massive teams. Pinterest automation? Not really their thing. You get basic scheduling but no automatic pin creation, no website integration, no Pinterest SEO tools. At $250+/month per user, you're paying for enterprise-level monitoring features that barely apply to Pinterest anyway. Unless you're a Fortune 500 company that needs comprehensive social monitoring across every channel and has money to burn, Sprout Social's cost makes no sense for Pinterest automation.

Main Features
  • Social listening
  • Monitoring
  • Analytics
  • CRM
Works With
  • All platforms
  • Salesforce
  • HubSpot
Support

Dedicated account manager

Sendible

Agency Dashboard

4.2/5.0
25K+ Users

Multi-client Pinterest automation tool for agencies. Helps organize multiple accounts but Pinterest automation is minimal. Manual pin creation for everything.

From $29/month
14-day trial

What Works

  • Multi-client setup
  • Agency workflows
  • White-label
  • Content queues
  • Team features

What Doesn't

  • No automation
  • Generic Pinterest
  • Manual work
  • Limited features

Best For:

AgenciesMulti-clientService Providers

Full Review

Sendible provides agency-focused dashboards for managing multiple Pinterest accounts. You get client organization, white-label reports, team workflows, and content queues. The actual Pinterest automation though? Almost none. You're manually creating pins, uploading them, and scheduling across accounts. No automatic generation from client websites, no AI board matching, no SEO automation. It's more about organizing and reporting for agencies than actually automating Pinterest work. The Pinterest tasks still need to be done manually, just organized better.

Main Features
  • Client management
  • Workflows
  • White-label
  • Multi-account
Works With
  • Facebook
  • Twitter
  • LinkedIn
  • Instagram
Support

Email support

Visme

Presentation Maker

4.3/5.0
15K+ Users

Presentation and infographic tool that can make Pinterest graphics. Zero automation - design everything manually. No scheduling or Pinterest connection at all.

From $15/month
Free plan

What Works

  • Presentation templates
  • Infographics
  • Design flexibility
  • Brand kits
  • Export options

What Doesn't

  • Not Pinterest-focused
  • No automation
  • No scheduling
  • Design only

Best For:

PresentationsInfographicsDesign Work

Full Review

Visme is for making presentations and infographics. You can design Pinterest pins in it using their templates. But then what? You export the image and manually upload it to Pinterest. There's no scheduling, no automation, no Pinterest integration whatsoever. It's a design tool, period. After spending time creating each pin in Visme, you still need another tool to actually use them on Pinterest. Not a Pinterest automation solution by any measure.

Main Features
  • Presentation design
  • Infographics
  • Templates
  • Brand tools
Works With
  • None for Pinterest
Support

Email

MavSocial

Media Library Manager

4.2/5.0
20K+ Users

Pinterest automation tool with digital asset library. Organizes media well but Pinterest automation is all manual. Upload and schedule each pin individually.

From $19/month
14-day trial

What Works

  • Media library
  • Asset organization
  • Team sharing
  • Multi-platform
  • Collaboration

What Doesn't

  • Completely manual
  • No automation
  • No website connection
  • Basic features

Best For:

Media ManagementTeam LibrariesAsset Sharing

Full Review

MavSocial focuses on managing your media library and visual assets across social channels. The asset organization is solid for teams sharing images. For Pinterest automation though, it's lacking. Every pin gets created manually, uploaded manually, and scheduled manually. There's no connection to your website to auto-generate pins. No smart board selection. No SEO automation. The media library helps keep things organized, but the actual Pinterest work is still completely manual. Better for teams that need media management than those wanting Pinterest automation.

Main Features
  • Media library
  • Asset management
  • Team sharing
  • Scheduling
Works With
  • Facebook
  • Twitter
  • LinkedIn
  • YouTube
Support

Email support

Picking Pinterest Automation Tools

What actually matters when choosing Pinterest automation software. Different tools work for different situations.

Real Automation

True Pinterest automation tools create pins automatically from your website content. They connect to your blog or store and generate designs without you doing anything. Fake automation just schedules what you manually create.

  • Automatic pin generation
  • Website integration
  • AI design creation
  • Board auto-selection

Content Type

What kind of content do you have? Blogs need tools that work with articles. E-commerce stores need product pin automation. Landing pages need conversion-focused pins. Pick tools that handle your content type.

  • Blog post automation
  • Product pin generation
  • Landing page pins
  • Multi-format support

Time Savings

Pinterest automation should save actual time, not just move tasks around. If you're still designing every pin and writing every description, you're not automating. Look for tools that eliminate manual work completely.

  • Auto pin design
  • SEO auto-optimization
  • Auto scheduling
  • Set and forget

Results Tracking

Good Pinterest automation tools show which specific website pages are getting Pinterest traffic. Generic stats like "total impressions" don't help. You need to see what's actually working.

  • Page-level tracking
  • Traffic attribution
  • Conversion data
  • Actionable insights

Pinterest Automation FAQ

Common questions about automating Pinterest and which tools actually work.

What does Pinterest automation actually mean?

Real Pinterest automation means the tool creates and posts pins automatically without you doing manual work. It connects to your website, generates pin designs on its own, writes SEO descriptions, picks boards, and schedules everything. Fake automation just schedules posts you manually create - that's not automation, that's just a calendar.

Which Pinterest automation tool actually automates the most?

BlogToPin has the most complete automation. It connects to any website page and automatically generates pins, optimizes SEO, selects boards, and schedules posts. Most other tools only do scheduling - you still create all the pins manually. Tailwind has some automation with SmartSchedule but you're uploading pins yourself.

Can Pinterest automation tools create pins for me?

Some can, most can't. BlogToPin automatically generates pins from your website content using AI. Canva and PicMonkey require you to design every pin manually. Tailwind, Buffer, Later, and most schedulers just post what you upload. If a tool doesn't connect to your website and create designs automatically, you're still doing all the work.

Do Pinterest automation tools work for e-commerce stores?

Yes, if they integrate with your store platform. BlogToPin works with Shopify, WooCommerce, and Etsy to automatically create product pins. Most other Pinterest automation tools don't connect to e-commerce platforms, so you manually create product pins one by one which defeats the purpose of automation.

Is Pinterest automation against Pinterest's rules?

No, automation tools are fine as long as they follow Pinterest's API guidelines. Most reputable Pinterest automation platforms like BlogToPin, Tailwind, and Buffer are official Pinterest partners. What's not allowed is spam, fake engagement, or using bots to game the system. Legitimate automation that creates quality content is totally fine.

How much time do Pinterest automation tools actually save?

Depends on the tool. Real automation like BlogToPin saves hours per week because it handles pin creation, SEO, and scheduling automatically. Basic schedulers like Buffer save maybe 30 minutes vs posting manually, but you still spend hours creating pins. Calculate time saved by what work the tool actually does for you.

What's the difference between Pinterest automation and scheduling?

Automation does the work for you. Scheduling just posts at specific times. A scheduler requires you to manually design pins, write descriptions, and upload everything - then it posts them later. Automation creates the pins, writes the descriptions, picks the boards, and schedules everything without you touching it. Big difference.

Can I automate Pinterest for multiple websites?

Some Pinterest automation tools handle multiple sites, others don't. BlogToPin works with multiple websites on higher plans. Most basic schedulers like Buffer and Later don't care about websites since you're uploading manually anyway. Agency tools like SocialPilot and Sendible manage multiple accounts but don't automate content creation.

Do free Pinterest automation tools exist?

Free tools that actually automate? No. Pinterest Analytics is free but it's just stats, zero automation. Buffer and Tailwind have free plans but with heavy limitations - and they don't automate pin creation anyway. Real Pinterest automation that saves significant time requires paying for tools like BlogToPin. You get what you pay for.

Which Pinterest automation tool is best for bloggers?

BlogToPin is built specifically for bloggers. It connects to WordPress, Medium, and other blog platforms to automatically create pins from articles. You publish a blog post and BlogToPin handles the Pinterest promotion automatically. Other tools require manually creating pins for every article, which is tedious for prolific bloggers.